Social Media Tactics for Startups

Word of mouth works and running ads are very effective, but beyond this, one of the best ways to gain more visibility for your business is social media. The world is already going digital, people now shop online from the comfort of their home even more than they shop offline. If you are able to earn the trust of your customers online, chances are you are on your way to scaling your business. 

However, as effective as social media is, not everyone knows how to use it. Most people feel the online platform is too jampacked, everybody seems to be selling one thing or the other on it. To compound this, there are more than a thousand sellers online selling what you are selling. Competing with these people seems like a hard nut to crack. If you are just starting in your business and you have been wondering how to generate more leads on social media, this post explains 4 different tactics to enhance your business growth. 

Have a strategy

Your strategy is the plan you intend to use to scale your business on social media. This should include what to post, where to post, and when to post. Also, when creating a strategy for the time to post, set your post at a time people are actively online. Except for the younger generation, most people do not go about checking their phones when they wake up. What they do is hurry to go to their workplace. Choose a time when there are more people online. For instance, evening.

Choose the right platform for you

As a starter, you will be tempted to get your business into all platforms, but not all platforms will work for you. Research the best platforms for your business and ensure you utilize the platforms for your benefit. Some of the platforms you can use include Facebook, Instagram, LinkedIn, and Bixex. Before you use any social media platform, ensure you also research how well your target audience spends their time on it. 

Know your audience

Social media promotion for business works better when you know your audience and know the platform they use most. Also, know what your audience wants. For instance, if you are in the food business. You might find out that your target audience wants healthy food, affordable food, and sustainability. In the long run, you might also find out that your target audience wants more money. While directing your content on promoting your business, talk about what your audience wants. 

Grow your audience

When you know your audience and know what they want, the next stage is to grow your audience. In any business, the first place to start is your locality. While covering your locality, research what the outside world wants. A good place to start is social media platforms that allow you to reach a wider audience. One of these platforms is Bixex.

Bixex is a professional global platform designed to help business owners, startups, SMEs, and freelancers accelerate their income. For business owners, you can easily create an account, connect and hold transactions with other businesses via the B2B Matchmaking section. The platform is absolutely free.

To get started on Bixex, download the app on Google or Apple Play Store or visit www.bixex.com

Bixex is simple, safe, and secure.